CreatingtheLogisticsVisionNowadays,mostcompaniesarefamiliarwiththeideaof"missionstatement"asanexpressionofsettingavisionforthebusiness.Themissionstatementseekstodefinethepur-poseofthebusiness,itsboundariesanditsaspirations.Itisnowcommonfororganizationstohavesuchstatementforthebusinessasawholeandforkeyconstituentcomponents.Whatsomecompanieshavefoundisthattherecanbesignificantbenefitstodefiningthelo-gisticsvisionofthefirm.Thepurposeofthelogisticsvisionstatementistogiveaclearindicationwhichbusinessintendstobuildapositionofadvantagethroughclosercustomerrelationship.Suchstate-mentisnevereasytoconstruct.Thereisalwaysthedangerthattheywillpublishtheener-geticandencouragingdeclarationthatgiveeveryoneawarmfeelingbutprovidenoguidelineforaction.Ideallythelogisticsvisionshouldbebuiltaroundthesimpleissueof"Howdoweintendtouselogisticsandsupplychainmanagementtocreatevalueforourcustomers?"Torealizethisideawillnecessitateadetailedunderstandingofhowcustomervalueiscreatedanddeliv-eredinthemarketinwhichthebusinesscompetes.Valuechainanalysiswillbeafundamen-talelementinthisinvestigationaswillthedefinitionofthecorecompetenciesandcapabilitiesoftheorganization.Askingthequestion"Whatactivitiesdoweexcelin?"and"Whatisitthatdifferentiatesusfromourcompetitors?"isthestartingpointforcreatingthelogisticsvisionstatement.Earlier,itwassuggestedthatthethreewords"Better,Faster,Cheaper"summarizesthewaysinwhichlogisticsvisionstatementcanprovidevalueforcustomers.Thecriterionforgoodlogisticsvisionstatementisthatitshouldprovidetheroadmapforhowthesethreegoalsaretobeachieved．Questions:
Which element should a logistics mtssion statement focus on？（）
A.Transportation.
B.Costs.
C.Customers.
D.Punctuality.

A.Themissionstatementseekstodefinethepur-poseofthebusiness,itsboundariesanditsaspirations.Itisnowcommonfororganizationstohavesuchstatementforthebusinessasawholeandforkeyconstituentcomponents.Whatsomecompanieshavefoundisthattherecanbesignificantbenefitstodefiningthelo-gisticsvisionofthefirm.Thepurposeofthelogisticsvisionstatementistogiveaclearindicationwhichbusinessintendstobuildapositionofadvantagethroughclosercustomerrelationship.Suchstate-mentisnevereasytoconstruct.Thereisalwaysthedangerthattheywillpublishtheener-geticandencouragingdeclarationthatgiveeveryoneawarmfeelingbutprovidenoguidelineforaction.Ideallythelogisticsvisionshouldbebuiltaroundthesimpleissueof"Howdoweintendtouselogisticsandsupplychainmanagementtocreatevalueforourcustomers?"Torealizethisideawillnecessitateadetailedunderstandingofhowcustomervalueiscreatedanddeliv-eredinthemarketinwhichthebusinesscompetes.Valuechainanalysiswillbeafundamen-talelementinthisinvestigationaswillthedefinitionofthecorecompetenciesandcapabilitiesoftheorganization.Askingthequestion"Whatactivitiesdoweexcelin?"and"Whatisitthatdifferentiatesusfromourcompetitors?"isthestartingpointforcreatingthelogisticsvisionstatement.Earlier,itwassuggestedthatthethreewords"Better,Faster,Cheaper"summarizesthewaysinwhichlogisticsvisionstatementcanprovidevalueforcustomers.Thecriterionforgoodlogisticsvisionstatementisthatitshouldprovidetheroadmapforhowthesethreegoalsaretobeachieved．Questions:
Which
B.Transportation.
C.Costs.
D.Customers.
E.Punctuality.